About the Webinar:

Sunil and Pam will simulate a monetization workshop focused on how a hypothetical company will use data monetization best practices to quantify the financial benefits from data management. They will go through a series of questions and answers and build out an actual business case during this one hour interactive session.

You will learn:

• Identify target use cases for Company
• Prioritize one or two use cases for further drill-down (based on Company fiscal objectives)
• Identify stakeholders including business, finance, and data management
• Conduct a data valuation on the target dataset
• Build an initial business case
• Itemize business cases for further analysis
• Create roadmap of data management dependencies including data quality and master data management
• Operationalize the use case using people, process and technology